The Story Skeleton technique is a storytelling framework that can be used to help entrepreneurs communicate their business ideas and strategies in a clear, concise and engaging way.
The story skeleton technique is recognized solely by its name.
What is this technique/tool about
The Story Skeleton technique is a visual storytelling tool that helps entrepreneurs to structure and present their business ideas in a compelling way. It provides a framework for entrepreneurs to develop and communicate their business model through a concise, coherent, and memorable story.
The Story Skeleton technique is a step-by-step process that involves identifying and mapping the key elements of a business model onto a visual storytelling canvas. The canvas consists of a series of blocks that represent different aspects of the business model, including the problem, solution, customer segments, value proposition, revenue streams, cost structure, key resources, and key partnerships. The entrepreneur fills in each block with concise, clear, and engaging content that describes the key aspects of their business model, creating a compelling and memorable story.
For which purposes is it used (why in your secondary school teaching)
The technique is used to help entrepreneurs to clarify their business model, communicate their value proposition, and make their ideas more memorable to investors, customers, and partners. It can be used at different stages of the entrepreneurial journey, from idea generation to pitching to potential investors or partners.
Limitations
One of the limitations of the Story Skeleton technique is that it may not be suitable for complex or highly technical business models, which may require more detailed and technical descriptions. Additionally, the tool relies on the entrepreneur's ability to craft a compelling and engaging story, which may not come naturally to everyone.
Preparation, before the session:
Before using the Story Skeleton technique, it is important to prepare by having a clear understanding of the problem the business is trying to solve, the target customer segments, and the value proposition. It may also be helpful to review examples of successful pitches and storytelling techniques to gain inspiration and insight.
During the session:
During the session, it is important to encourage participants to be creative and think outside the box. Emphasize the importance of telling a compelling and engaging story that will capture the audience's attention and convey the essence of the business model.
Follow-up after the session:
After completing the Story Skeleton canvas, it is important to practice presenting the pitch and refining the story based on feedback from others. It may also be helpful to develop additional supporting materials, such as a pitch deck or executive summary, to supplement the story.
The only tools needed to implement the Story Skeleton technique are a pen and paper or a digital canvas tool, such as Miro or Canva. Additional resources, such as pitch deck templates and storytelling guides, can be helpful but are not required.
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